WORKSHOP B: Breaking the barrier - safer, more sustainable flexible packaging

Can next-generation barriers make flexible packaging safer and more sustainable? This workshop will explore coatings and materials that combine product protection with circularity, safer material choices, and new packaging designs, including high-barrier fibre-based solutions. • Where are complex multilayers still essential, and where can next-generation barriers replace them? • What technical and commercial hurdles prevent barrier innovations from scaling? • How can collaboration across innovators, converters, brands, and value-chain partners accelerate adoption and commercial success?